A history of the Chevrolet motor company
 A short article about the history of the Chevrolet motor company.
An overview regarding the history of the Chevrolet motor corporation.
Chevrolet was originally founded in 1911 by William C. Durant and Louis Chevrolet. Their first point of business was to create a vehicle to rival Henry Ford’s Model T. In 1917 the company was acquired by General Motors and since then has held the position of their highest selling brand for many years.
During the 1950s and 60s Chevrolet had a huge amount of influence over American automobile design and culture; during this period the term ‘Chevy’ was synonymous with well designed and constructed cars. During this period Chevrolet also produced their first fuel injected engine.
 Throughout the 50s Chevrolet launched many of their most popular and long running models and in 1953 the first Corvette was released. The Corvette was the first vehicle to be mass manufactured with a plastic body. In 1958 the company introduced another of their most long standing vehicles, The El Camino. This vehicle was designed to be a mixture of both the comfort of a large car and the efficiency of a pick up truck. During the 1960s Chevrolet started to develop smaller vehicles such as the Chevy II and the mid size Malibu. Throughout the 70s and 80s Chevrolet remained popular by introducing newly designed front-wheel drive cars such as the Pontiac Pheonix and the Buick Skylark onto the market.
The most recent (sixth) generation of the Corvette received critical acclaim thanks to its modern design and good fuel economy. The C6.R variant of the Corvette has gone on to win the American Le Mans series GT1 championship. Out of all the variants of this model the C6 ZR1 has most probably received the most praise, including topping the ‘Best New Cars of 2009′ list at About.com and winning Top Gear’s ‘Performance Car of the Year’ award. Currently Chevrolet are developing the ‘Chevrolet Volt’, an electric vehicle that aims to integrate high end gadgets with energy efficiency. A few of the confirmed features of the Volt are a BOSE energy efficient sound system, a 7″ LCD touch screen, voice recognition and an internal 30 GB hard drive that will store digital music.
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