An overview of the Suzuki motor company
A look at the history of Suzuki and its most iconic vehicles.
Suzuki was originally founded in 1909 primarily as a weaving loom manufacturer by Michio Suzuki. The company soon moved on to the development of motorcycles and following this made the move into the manufacturing of automobiles.
By the mid 50s Suzuki was producing 6,000 motorcycles each month and changed the company name to the Suzuki Motor Company. The firm also began to enjoy success within the competitive racing world as the 60 cc ‘Diamond Free’ won its class during the Mount Fuji Hill Climb. In 1955 Suzuki released one of its most iconic vehicles, the Suzuki Suzulight. The car earned both rave reviews from the critics and high sales numbers for the company. The Suzulight featured four wheel independent suspension, rack-and-pinion steering and front wheel drive, features that were considered groundbreaking at the time.
In 1985 the company brand was sold to GM’s Chevrolet wing and they began selling cars in America. The first model to be marketed was the Suzuki Cultus under the name Chevrolet Sprint. During the same year the company also introduced the Samurai model which sold very well on the commercial market. No other Japanese company has sold as many cars within its first American year than Suzuki.
During this period Suzuki also began to focus on social responsibility. The company primarily looked at the reduction of pollution and the economic development of countries in which Suzuki cars were sold. Recently the company released the Suzuki Kizashi, a four door sedan that features a front engine and the option of front wheel or four wheel drive. The vehicle has gone on to win a series of awards including the AutoPacific Vehicle Satisfaction VSA awards and a place on Time Magazine’s Most Exciting Cars list.